{"id":3274,"date":"2018-03-28T15:05:51","date_gmt":"2018-03-28T09:35:51","guid":{"rendered":"https:\/\/old.anandandanand.com\/oldupdates\/?p=3274"},"modified":"2019-01-28T17:19:24","modified_gmt":"2019-01-28T11:49:24","slug":"conference-sensory-trademarks","status":"publish","type":"post","link":"https:\/\/old.anandandanand.com\/oldupdates\/conference-sensory-trademarks\/","title":{"rendered":"Conference on sensory trademarks"},"content":{"rendered":"<p>Safir Anand and Twinky Rampal conducted a workshop on \u201cSensory Trademarks\u201d involving several clients on 27th March at our Noida Office. The workshop was attended by over 40 corporates and was a study of how visuals\/sight, sound, smell, taste are becoming pillars of Intellectual Property Evolution.<\/p>\n<p>The workshop also highlighted the difficulties and methods of protecting these marks and how they can be enforced, how strategic they were to the brand identity and lot more\u2026<\/p>\n<div id='gallery-1' class='gallery galleryid-3274 gallery-columns-3 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/old.anandandanand.com\/oldupdates\/conference-sensory-trademarks\/attachment\/7\/'><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/7-600x400.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/7-600x400.jpg 600w, https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/7-768x512.jpg 768w, https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/7-1024x683.jpg 1024w, https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/7-300x200.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/old.anandandanand.com\/oldupdates\/conference-sensory-trademarks\/6-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/6-600x400.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/6-600x400.jpg 600w, https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/6-768x512.jpg 768w, 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https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/5-300x200.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/old.anandandanand.com\/oldupdates\/conference-sensory-trademarks\/4-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/4-600x400.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/4-600x400.jpg 600w, https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/4-768x512.jpg 768w, https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/4-1024x683.jpg 1024w, https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/4-300x200.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/old.anandandanand.com\/oldupdates\/conference-sensory-trademarks\/3-3\/'><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/3-600x400.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/3-600x400.jpg 600w, https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/3-768x512.jpg 768w, https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/3-1024x683.jpg 1024w, https:\/\/old.anandandanand.com\/oldupdates\/wp-content\/uploads\/2018\/05\/3-300x200.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a 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The workshop was attended by over 40 corporates and was a study of how visuals\/sight, sound, smell, taste are becoming pillars of Intellectual Property Evolution. The workshop also highlighted the difficulties and methods of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[34,246],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/old.anandandanand.com\/oldupdates\/wp-json\/wp\/v2\/posts\/3274"}],"collection":[{"href":"https:\/\/old.anandandanand.com\/oldupdates\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/old.anandandanand.com\/oldupdates\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/old.anandandanand.com\/oldupdates\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/old.anandandanand.com\/oldupdates\/wp-json\/wp\/v2\/comments?post=3274"}],"version-history":[{"count":4,"href":"https:\/\/old.anandandanand.com\/oldupdates\/wp-json\/wp\/v2\/posts\/3274\/revisions"}],"predecessor-version":[{"id":4131,"href":"https:\/\/old.anandandanand.com\/oldupdates\/wp-json\/wp\/v2\/posts\/3274\/revisions\/4131"}],"wp:attachment":[{"href":"https:\/\/old.anandandanand.com\/oldupdates\/wp-json\/wp\/v2\/media?parent=3274"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/old.anandandanand.com\/oldupdates\/wp-json\/wp\/v2\/categories?post=3274"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/old.anandandanand.com\/oldupdates\/wp-json\/wp\/v2\/tags?post=3274"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}